Look up in the sky! It's a bird! It's a plane! It's Superman!

The last weekend of June is known to audiences as a big weekend. It is the start of the 2nd summer season where films see big returns. In the past 5 years, a film from this weekend has placed in the year end top 10 and 4/5 scored a top 5 hit. This year, Man of Steel is poised to extend the streak to 6 years due to Superman being a high profile film and with a little help from a well-oiled marketing strategy from WB.